Writer, National CAMPAIGN
AGENCY: Ty Rogers
CLIENT: PGA, Make Golf Your Thing

In 2020, the golf industry united together to address two simultaneous opportunities: how to bring greater diversity to our sport and  how to build on the momentum that golf has experienced since the pandemic began. A year later, “Make Golf Your Thing” was launched as  a collaborative effort across the golf industry to ensure the future of golf is open to everyone.

This multi-faceted, multi-year campaign invites people to the sport from all backgrounds to enjoy the game of a lifetime in their own way.